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4 Female-Owned Platforms to Follow & Boost Your Financial Literacy in 2023

January 3, 2023

Throughout history, control over women has been entwined with control over money. While different cultures and areas have done things differently, in the United States, women weren’t allowed to file patents until 1845, claim their own land until 1862, or even get their own credit cards until 1974.

Despite these slow changes, women have persisted in making inroads in traditionally male-dominated fields like business and entrepreneurship. Today, there are about 13 million women-owned businesses in the United States, accounting for 42% of all companies in the country. One thing that hasn’t changed, however, is that schools are still behind in teaching financial literacy.

Instead, younger generations are turning to professionals and influencers on platforms like TikTok for financial advice. So, we’ve compiled a list of our favorite female financial influencers to help you get a few steps ahead in your financial success.

Four Female-Owned Financial Platforms to Follow

There are many influencers out there willing to dish out financial advice. Here are our top favorite platforms for female business owners.

Girls That Invest

If you’ve been looking to break into the stock market and investing, Girls That Invest has you covered. Sim and Sonya are here to guide you every step of the way as you start your investment journey.  

Their investing master class is a six-week step-by-step course to teach beginners how to invest. It goes over how to begin and what platforms to use, and it covers all the jargon and research involved in becoming a smart, knowledgeable investor. By registering for the master class, you get access to the private investing Facebook group as well. 

If you’re not able to get into the course right away, Girls That Invest has other great educational options. Their Girls That Invest podcast puts out new episodes nearly every weekday, keeping you updated on stock market trends, side hustles, and any other financial information you may need. Their Stock Market Tea & Tips newsletter is a great way to get stock information delivered directly to your inbox. For an excellent step-by-step to investing in book form, check out Sim’s Girls That Invest book at retailers like Barnes and Noble and Amazon.


Ladies Get Paid

Ladies Get Paid provides women with education and community to help them reach their full financial potential. Signing up for the Ladies Get Paid free membership grants you access to:

  • A video library of over 100 hours of expert courses
  • The ability to network, communicate, and collaborate with women worldwide
  • A jobs board full of thousands of jobs

Some of the current featured courses include:

  • “How to Negotiate Your Salary Like a Pro” from founder Claire Wasserman
  • “How to Get the Job Master Course” from Claire Wasserman
  • “Overcoming Imposter Syndrome” from Claire Wasserman
  • “How to Make the Most of Your 401K” from Tess Waresmith, founder of the Money Confident Program

For a glance into what Ladies Get Paid can offer, check out the guide to “breaking barriers, owning your worth, and taking command of your career” from career coach and founder Claire Wasserman.  You can also visit the Ladies Get Paid blog for articles on a wide range of topics, from how to talk money in your relationships to how to understand a Roth IRA.


The Budgetnista

Tiffany Aliche was the first black woman to pose solo for the cover of Money Magazine, but that isn’t the first or last barrier she’s smashed. Since founding her financial education company, The Budgetnista, she’s also starred in the Netflix documentary Get Smart With Money, won a Webby Award for her podcast Brown Ambition, helped pass Law A1414 to require financial education to be taught in New Jersey middle schools, and helped over two million women worldwide save more than $350 million.

By signing up on the Budgetnista website, you’ll receive access to checklists, guides, and other tools that will help you learn to budget, save money, and achieve your financial goals. If you’re ready to go a step further, join Aliche’s Live Richer Academy, which offers you:

  • Access to a Financial Wholeness Plan
  • Over 100 prerecorded and live courses
  • 24/7 access to experts and courses
  • Access to the exclusive Facebook group
  • Invitations to live, in-person events

To learn more about Tiffany Aliche, check out The Budgetnista blog, her Brown Ambition podcast with award-winning journalist Mandi Woodruff, or one of her many books, including the New York Times bestseller Get Good With Money.



PepTalkHer was founded with the mission of eliminating the gender pay gap while also increasing gender diversity in the workplace. The company has two sides: corporate training and online career programming. 

PepTalkHer’s corporate training program has worked with world-renowned companies like JP Morgan and Salesforce. The goal is to help these companies recruit, retain, and promote diverse talent, helping companies close the leadership gap and grow their company culture.

The online Career Level Up program is designed to help women obtain promotions and negotiate raises. If courses aren’t an option for you right now, PepTalkHer also offers a number of free resources and a blog, and the free PepTalkHer app, which will help you track your career success and give you a pep talk when you need it most.


When you’re a creator or entrepreneur, it’s especially important to have control over your finances. These four female-led finance platforms can give you the education and resources to take control of your and your business’s financial situation.

When you sign up for Norby, you’ll receive access to some of the best digital marketing tools and techniques. This includes things like a simple CRM platform, landing pages, and monetization tools to help you thrive in the creator economy.

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